Can I build a business without social media? How do I best tell my story to a specific audience? Is advertising in printed publications still value for money? How do I get to the top of Google rankings without paying a fortune? 

Just the very briefest of subjects we get quizzed on, and throughout the blog series of Beyond The Coffee, we will be asking many more questions like this and attempting to get to the bottom of an answer that makes sense.

We work firmly on premise that people only buy something when they are ready to buy it. Ok, you could argue that a great salesperson can convince someone to buy something, but in todays digital age, the days on a salesperson sitting face to face with a customer is much rarer than it once was.

The key for any business now is to make you company the first one that gets thought about or searched when the customer is ready to buy.

How do you make sure that happens, or at least give yourself the very chance? 

MARKETING - That's what we do

Businesses are not only different in what they provide of course, but culture, market perception, target customer base, time established in their market place and so on, all makes you unique.  That's why we take the care and attention to dig deep into your business. The details in what we do, how we do it and what real world value it brings to your company is crucial to us both.

We hope these Beyond The Coffee blogs provide you with some alternative thinking, maybe even ask a question of your business that you have never even thought of asking, keep checking back for more thoughts.